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BFCM

A collection of 22 posts

How to handle out-of-stock situations during BIG sale events?

How to handle out-of-stock situations during BIG sale events?

The shopping frenzy is finally over... The biggest sale event on this planet - Black Friday Cyber Monday had another successful outing this year. An increase of 12% in BFCM sales from the previous year was witnessed this year! Now that’s great news for everyone. However, any major sale

How to Prepare your Customer Service Team for BIG Sale Days

How to Prepare your Customer Service Team for BIG Sale Days

What do you think is the biggest challenge faced by businesses during a major sale event??? Handling out-of-stock situations? Maybe… Handling last-mile deliveries? Possible… Handling the barrage of incoming customer queries? Definitely! Yes, a vast majority of you will agree with the third, especially if you are a medium or

Black Friday Cyber Monday 2022

Marketing Hacks for BFCM 2022

We know there’s still a month to go for the Black Friday Cyber Monday weekend. So we understand the quizzical look on your face… But the early bird always catches the worm, more so during a hyper-competitive event like BFCM. In fact, as you read this article, the old-timers

Product Recommendations in BFCM 2022

product recommendations

Product Recommendations in BFCM 2022: Why it Matters?

In the late 1950s, an iconic event was born in Philadelphia. It was the Black Friday Cyber Monday sale. Seventy years later, it is still a blockbuster episode of frenzy shopping, packed with steal deals, unbelievable offers, and never-before discounts. But apart from the fervent passion and feverish excitement hovering

Shopify Plugins your eCommerce store needs to handle BFCM 2022

Shopify Plugins your eCommerce store needs to handle BFCM 2022

Numbers don’t lie. Shopify owners made $6.3 billion USD in sales between Black Friday and Cyber Monday in 2021. This staggering number was achieved despite the supply chain issues and shipping delays triggered by the pandemic. But now, with the pandemic being nothing more than a bad memory,

Proven Tips From eCommerce Experts For A Successful Black Friday and Cyber Monday

Proven Tips From eCommerce Experts For A Successful Black Friday and Cyber Monday

Black Friday, celebrated on November 25, and Cyber Monday, celebrated on November 28, are two of the biggest sales events in the United States. They are comparable to or even bigger than the Diwali sale in India, the Single’s Day sale in China, and the El Buen Fin sale

How To Handle Negative Customer Reviews During Holiday Season

How To Handle Negative Customer Reviews During Holiday Season

Tom runs an online store that sells toys and apparel for kids. Like all sellers, this holiday season was a busy one for him. The demand was more than what he had anticipated. Naturally, his delivery channels became congested, and he could not fulfill some orders. The customers were irked

How To Convert Your BFCM Success Into Reviews

How To Convert Your BFCM Success Into Reviews

The dust has finally settled. The biggest online sales event on the planet, Black Friday and Cyber Monday, collectively known as BFCM, is over. Owing to the pandemic and a lot of other factors, this year’s BFCM was record-breaking in all aspects, and many sellers were able to earn

A Guide to Retaining BFCM Shoppers Using Loyalty Programs

A Guide to Retaining BFCM Shoppers Using Loyalty Programs

The madness is finally over; you can breathe easy now. Yes, the discount weekend, aka BFCM weekend, is over at last. This calm and easy period is invaluable for sellers. It is time for building on the foundation laid down by the BFCM shopping frenzy. And in this period, you

Cross-selling and up-selling strategies that work during the holiday season

Cross-selling and up-selling strategies for holiday season

Here is a little story about someone whom you can relate to - Bill is a huge GOT fan. He binge-watched the entire series for eight years straight, but the show’s ending kind of spoiled the fun for him (did for most of us, isn’t it?). To end

How to Run a Push Notification Campaign like a Pro during BFCM

How to Run a Push Notification Campaign like a Pro during BFCM

Your smartphone vibrates and lights up, and you can see a tiny little notification from a random app you have installed sometime back. “50% off & Free Shipping for selected products, limited time offer” Probably this is the first time that you have noticed this app after installing it. But didn’

Why Your Retail Business Needs a Mobile App this Holiday Season

Why Your Retail Business Needs a Mobile App this Holiday Season

Planning promotional events Designing outrageous deals Crafting attractive discounts Monitoring inventory 24 X 7 Do these activities ring a bell? Well, if you are an eCommerce retailer, there are high chances that you know what we are talking about. Yes, this is nothing but what every online retailer goes through

SEO Strategies to Boost Holiday Traffic and Sales

4 SEO Strategies to Boost Holiday Traffic and Sales

Whether you are celebrating Christmas, Hanukkah, Kwanzaa, Las Posadas, or even if you are someone who doesn’t celebrate any of this, the holiday season is bound to involve a lot of shopping. But the holiday season this year is nothing like the previous ones. So much has changed over

6 Strategies for Dropshipping Stores to Conquer BFCM 2021

6 Strategies for Dropshipping Stores to Conquer BFCM 2021

Dropshipping, the cousin of eCommerce, has been topping the list of ‘best business ideas’ for quite some time now. This is quite understandable as it is one of the most profitable businesses to start today with minimal efforts from one’s side. The modus operandi of a dropshipping store is

9 Phenomenal Shopify Apps to Ace BFCM 2021

9 Phenomenal Shopify Apps to Ace BFCM 2021

Exciting. Momentous. Enjoyable. Relaxing. These are some of the common words used by people to describe the holiday season. But there is a faction of people who describe it as - Swamped. Busy. Persevering. Slaving. And these rare species of people are known as eCommerce sellers. Holidays are undoubtedly the

4 Breakthrough Ways to Use This BFCM to Propel Your Rewards Program

4 Breakthrough Ways to Use This BFCM to Propel Your Rewards Program

Online shopping and home delivery fell down as a life raft from heaven for several small businesses. Thanks to these channels, such businesses have not only waded through the pandemic but have also slowly started competing with the biggies like Amazon and Walmart. But even then, the eCommerce landscape remains

E-Commerce Metrics to Track During This Black Friday + Cyber Monday Sale

E-Commerce Metrics to Track During This Black Friday + Cyber Monday Sale

Here’s a story about two imaginary friends – Rick and Paul are two online sellers operating from Houston. Even though they handle similar products, the way they conduct business is hugely different. Rick goes by his instincts and is often driven by emotions. Whereas Paul takes a more calculated approach;

BFCM 2021: Multiplying Engagement Through Live Selling

BFCM 2021: Multiplying Engagement Through Live Selling

The clock is ticking, and we are slowly edging closer and closer to BFCM weekend. It is almost time for you to try something out of the box to compete with the big boys of the e-commerce league. So, what is your unique selling strategy to boost customer engagement for

How To Beat The Goliaths Of Retail This BFCM Season?

How To Beat The Goliaths Of Retail This BFCM Season?

Everyone loves a David versus Goliath story because the little guy won when no one gave him a chance against the giant. The best underdog story ever, isn’t it? This BFCM weekend, you have a chance to script your own underdog story and take your online sales to the

4 Ways to Offer Discounts During the BFCM Shopping Season

4 Ways to Offer Discounts During the BFCM Shopping Season

The BFCM weekend is getting closer and the competition is on the rise. Attract customers to your online store through these 4 timeless discount methods.

BFCM 2021: 4 Things to Keep in Mind

BFCM 2021: 4 Things to Keep in Mind

Looking back at the BFCM 2020 Weekend, and the Holiday season in general, we saw online stores cherish accelerated sales over their online and mobile sales channels. Owing to the change in lifestyle brought about by Covid-19, customers gravitated towards online and mobile shopping. Going into BFCM 2020 weekend, we

How to Prepare Your Inventory for BFCM 2021

How to Prepare Your Inventory for BFCM 2021

Hurray, the Super Bowl of shopping is here!!! Well, not quite yet, but it is almost around the corner. Nevertheless, let’s be ready for it. BFCM, also known as Black Friday and Cyber Monday, is a unique opportunity for e-commerce businesses to attract a massive number of customers. But

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