In today’s digital era, a mobile app is a powerful medium that will connect your business to your customers. It removes geographical boundaries and helps you penetrate new target markets and establish a long-term relationship with customers.
Also, with the majority of the businesses moving online due to the pandemic, developing a mobile app has become all the more vital for ensuring the growth and success of your business. But, even when this digital transformation is in full swing, many sellers are still skeptical about dedicating time and resources to the development of mobile apps. And, even if they do decide to go ahead with the development process, they do it without proper research and end up failing.
So, what should you do to overcome the above challenges?
It’s simple; you must understand that, like all the fields in IT, mobile app development is riddled with several myths or half-baked theories with very little information surrounding them. Eliminating these myths will help you understand the process better. In this post, we will shed some light on the top myths associated with mobile app development and demystify them so that you will be able to create the perfect app for your business.
Myth 1 – You Need To Know Coding
One of the main myths or the top myths that’s floating around in the world of mobile app development is that you cannot build an app unless you are a programming wizard. This is not true since most modern apps are developed using low-code/no-code platforms like Vajro today. Yes, there was a time when you could not build an app without the knowledge of coding and other aspects like graphics, UI/UX, efficiency, toolkits, etc. In fact, today, all that you need is some knowledge about the latest marketing trends, basic computer skills, and some aesthetic sense. That's all; you can build your dream app in hours.
Myth 2 – It’s Expensive
The vast majority of sellers believe that developing a mobile app is extremely costly. It is also one of the main reasons why many refuse to take that next step. The lack of research or knowledge in the app development domain is the triggering force behind this thought process. It is true that it requires some money, but it is significantly dependent on the features and functionalities that you wish to add to your app. For instance, a platform like Vajro offers three different plans at varying price ranges offering different types of features and functionalities. Remember - with a well-developed mobile app, your business is sure to boom, and the increased revenue will easily cover the platform cost, thereby justifying the investment you made for the entire process. Also, when you use low-code/no-code platforms to build your app, you don't have to worry about hiring large teams or purchasing multiple software.
Myth 3 – Best Aesthetics Mean Best App
In the app development process, aesthetics are a vital component that ensures success, but it doesn’t guarantee downloads. The ultimate aim of building a mobile app is to get the customers to download it and use your product or services. If your app comes with flashy and visually appealing graphics but lacks basic functionalities, your customers will not be interested in using it.
It is true that aesthetics will help in the marketing front, but then again, there are other factors that you must not ignore like:
- Ease of use – Customers prefer apps that offer easy navigation with a simple design.
- UI richness – A rich User Interface (UI) will ensure readability, consistency, and usability.
- Seamless UX – User Experience (UX) dictates customer satisfaction and improves reliability.
Myth 4 – Websites Are Better Alternatives To Apps
One of the biggest misconceptions in the world of app development is that a website is a better alternative to mobile apps. Many sellers often get deceived by this and end up completely shelving their plan to build an app. And as a result, on the business front, they are losing out on a competitive advantage. A mobile app provides greater flexibility in marketing, operations, and all other functions of your business, which a website simply can’t.
Myth 5 – All The Work Is Done Once An App Is Developed
This phase (after the app is developed) is extremely crucial for the app’s success. By keeping the app up-to-date with the latest functionalities, you can experience better conversion rates and improved customer loyalty.
For sellers, mobile app development is a tricky predicament. With so many myths and half-truths floating around, it is easy to get lost. We have listed some of the common myths that you might come across, but there are so many more that we haven’t mentioned. Nonetheless, at the end of the day, you must understand that the mobile app revolution is something that you cannot just ignore. For businesses, it is the way forward as the world around them is changing at a rapid pace.
There are many companies that will help you adapt to this digital transformation with a mobile app. And, Vajro is one. We have aided numerous clients by providing their dream mobile app within a short span of time at an affordable price. Our apps come with all the latest features like live selling, SEO, and much more. Click here to book a demo with us.