For any seller, designing a mobile app for their store is a significant step towards success. It provides incredible flexibility in controlling and monitoring several aspects of the business. But developing a mobile app is not as straightforward as it sounds. Your app should be able to connect with the
Step aside millennials, a retail revolution is on the horizon, and a new generation is the driving force behind it! Yes, we are talking about Gen Z. These new customers are more aware, self-reliant, passionate, and pragmatic. They are bringing a whole host of changes to customer habits and preferences
Reviews and ratings are an integral part of the shopping experience for modern-day customers. Through them, customers can share their experience with your product or service. This form of User-Generated Content (UGC) influences the final purchase decision of the vast majority of customers. For sellers, they are marketing tools that
Looking back at the BFCM 2020 Weekend, and the Holiday season in general, we saw online stores cherish accelerated sales over their online and mobile sales channels. Owing to the change in lifestyle brought about by Covid-19, customers gravitated towards online and mobile shopping. Going into BFCM 2020 weekend, we
For people running an e-commerce business – or any kind of business, for that matter – the primary focus would be to: moor patrons increase profits widen the berth sufficiently to take on more customers So how does an e-commerce store do this? E-commerce stores may not necessarily have a physical presence.