app development

9 Ways to Promote Your Mobile App Offline

We are living in an era where smartphones have become the elixir of our lives while websites and social media feeds have become our pitstops for gathering information. This means that if you are a brand, it’s quite easy to be heard in the online world. But what about

logo

How to Create a Logo for Your Mobile App

Look at the below image. Tell us how many logos could you identify out of these 6? Probably all 6 of them? Now, why were you able to easily identify the brand from these simple images? Because these images have been imprinted in your minds along with the brand name.

app store

Differences in ASO on Google Play Store & Apple App Store

You build an app. Users visit the app store. They search for an app based on their needs. Your app appears in the search results as it matches their need. They download and install your app. And you start making money. We really wish it was that simple! Building an

android app

10 App Publishing Mistakes That Can Turn Costly For You

“Learn from the mistakes of others. You can’t live long enough to make them all yourself.”Now, who can forget this gem of a line from the former first lady of the United States, Eleanor Roosevelt? In all probability, she didn’t talk about mobile apps. That’s for

amazon

Selling On Amazon vs Selling from Your Own App

The eCommerce market is marching ahead at an incredible pace. If you are a retail business owner with no digital presence, this is the right time for you to take that leap of faith. But as you are about to start your digital journey, you are going to face a

mobile app

Best Tools to Create a Mobile App Demo Video

Let’s be honest here; user on-boarding is difficult. As the developer or marketer, you are going to toil hard with your mobile app for weeks and months. So, it is quite natural for you to know all the features and functionalities of your app. But that is not the

responsive website

Mobile App Vs. Responsive Website: Which Wins?

The number of smartphone users is growing with each passing day. And subsequently, business owners have realized the need to attract these new-age customers by embracing mobile channels. But establishing a mobile presence for your business is not as straightforward as it sounds. For starters, you need to identify whether

android app

5 Mistakes Retailers Make While Building An App

Running a retail business is a tricky affair. You need to understand the changing customer habits and preferences and adapt to them. With the current digital boom and pandemic outbreak, a huge chunk of customers has permanently moved online. And in order to connect with these online customers, it has

mobile app

5 Signs Your Business Is Ready For A Mobile App

How do you determine whether a mobile app is right for your business? Many business owners, irrespective of their size, have come across this tricky predicament at least once in their life. In a booming digital ecosystem, it is quite natural to think that a mobile app is a must-have

apps

4 Psychological Hacks To Boost App Downloads

How to increase my app downloads? Every online seller with a mobile app would have pondered over this question at some point in their business life. The mobile app domain is extremely competitive and with millions of apps to choose from, what are the odds of a customer choosing your

mobile app

5 Mobile App Development Myths Demystified

In today’s digital era, a mobile app is a powerful medium that will connect your business to your customers. It removes geographical boundaries and helps you penetrate new target markets and establish a long-term relationship with customers. Also, with the majority of the businesses moving online due to the