Venkat

Leverage in-App stories for your marketing campaigns

Stories have been one of the most interactive formats of marketing content in recent years. If we know that over 2.5B people watch stories everyday, it’s easy to understand why all the big brands include this engaging format in their marketing & UI strategy. What are in-app stories? Since

How to Optimize App Performance Based on Customer Feedback

eCommerce is the vampire of the retail world. Fast, attractive, and, as of the way things look right now, immortal. With the rate of worldwide internet access continuing to grow, the revenue that online shopping generates yearly is becoming more and more impressive. Let’s take into account 2020: a

How to Develop an Adoption Strategy for Your No-Code Mobile App

Adoption process and marketing funnel overview Do you want to upgrade your online store? How about increasing your conversion rates with a no-code eCommerce app. Before getting into the actual do’s, it’s important to know that this guide is not for everyone interested in developing an adoption strategy

How to Prioritize Features for Your Shopify Store's Mobile App

Let’s get a couple of things out of the way before we start this guide, shall we? This guide is not for everyone interested in building an eCommerce App. In fact, this guide was specially written for: * eCommerce app owners who want to learn how to prioritize the features

How to Improve Your eCommerce Business With a No-Code Mobile App

This strategy is not ideal for every business. Not for those who don’t want to stay in trend with the future of eCommerce or don’t acknowledge that mobile apps are getting higher ground over websites when it comes to selling products. This strategy is designed for those who

Where to Start: How to Build a Mobile App For Your Shopify Store

Are you brave enough? Are you brave enough to: * Take the first step? * Turn your business model into something completely different? * Embrace the mCommerce movement and use a no-code mobile app builder? Getting started is the hardest part of a project. However, despite global economic instability, the eCommerce business continues

app promotion

7 Proven Strategies to Promote your Mobile App

Getting your mobile app designed and launched is only half the work done. It’s essential for you to let your audience and potential customers know that you now have a fully functional mobile app for your online store. There are a few proven strategies that you can use to

BFCM

BFCM 2021: 4 Things to Keep in Mind

Looking back at the BFCM 2020 Weekend, and the Holiday season in general, we saw online stores cherish accelerated sales over their online and mobile sales channels. Owing to the change in lifestyle brought about by Covid-19, customers gravitated towards online and mobile shopping.  Going into BFCM 2020 weekend, we

We've partnered with One Tree Planted!

We’ve always been an environmentally-conscious organization; we focus primarily on reducing our footprint and promoting sustainability. We try to come up with different ways to give back to Mama Earth. And, what better way than giving the world more trees! We’re soooo excited to partner with One Tree

app promotion

7 Proven Strategies to Promote your Mobile App

Getting your mobile app designed and launched is only half the work done. It’s not time to let your audience and potential customers know that you now have a fully functional mobile app for your online store. There are a few proven strategies that you can use to promote

How to Pick a Mobile App Builder for your Shopify Store

So, you’ve finally decided to build a mobile app for your online business. Perfect!Although, there are things you need to look out for in a brand and weigh everything into your decision.  There are quite a few factors you need to consider when you pick a mobile app

customer experience

10 Push Notifications Ideas That You Can Implement Right Now

You have built a world-class mobile app with a spectacular interface. You have also employed every trick in your bag and cast multiple spells to get users to subscribe to your app. Well done! But now what? Your job surely doesn’t end there. You have to keep them engaged

customer experience

5 Reasons Your E-commerce Store Needs A Loyalty Program

Here’s the thing. It’s more expensive to acquire new customers than to retain existing customers. Think about it. Wouldn’t you have more success selling to your long-term customers, than your newly acquired customers? Your existing customers know you and your business better. More often than not, most

customer experience

6 KPIs to Measure the Effectiveness of your Push Notifications

Recently we asked a business owner how she measures the success of her push notification campaigns. Without batting an eyelid she answered- “The volume of notifications. That’s the only parameter anyone has to measure as far as push notifications are concerned. Isn’t it?” And that’s not the

customer experience

How to Boost Customer Engagement with Push Notifications

“Make sure they remember you” – these golden words from Hunger Games have become the de facto marketing code for most brands today. There are only two ways to make people remember you: One, by building something truly out of the world, and two (for the saner folks!), by being in

customer experience

9 Ways to Run a Successful Flash Sale

What comes to your mind when you see this - Urgency? Limitedness? Response-warranted? Or does it remind you of the popular words from the movie Anomalisa - “Our time is limited, we forget [https://www.moviequotes.com/topic/forgetfulness/] that.” Here’s what it reminds us of - a viral

customer experience

17 Ways To Use Discounts To Build Your Sales Volume

Conversions are the raison d’etre for any business. But gliding your prospects through the sales funnel by accommodating their needs is never a piece of cake. You need to make your deal irresistible, or how Vito Corleone would say, ‘give them an offer they can’t refuse’. Enter discounting,

customer experience

Introducing Rewynd - Travel Back in Time With Live Video Replays

Ever since we launched Blynk, the request for live video replays has inundated our inboxes, with a lot of customers, especially boutiques asking for it. We’ve been working on it over the last couple of months and we’re super excited to announce that it’s now ready for

customer experience

4 Ways to Use Product Videos to Boost Conversion Rates

Store owners are often looking for ways to make their products look more appealing on their web stores and mobile app stores, in order to sell their products better and improve their store conversion rates. One of the best ways to display products and help shoppers understand the product better

customer experience

Vajro’s Integration with Klarna On-Site Messaging

We at Vajro are excited to announce our integration with Klarna On-Site Messaging. Now your shoppers have a more flexible payment option that gives them the ability to buy what they love right away! The partnership will also help sellers drive conversions and boost their revenue. Businesses of all sizes

customer experience

Vajro’s Integration With Best Fit - Size Chart

Vajro has been meticulously picking out partnerships that would help businesses improve their returns and give their customers the best shopping experience. That being said, we are happy to announce Vajro’s integration with Best Fit – Size Chart [https://apps.shopify.com/size-charts-by-relentless]! The integration is being made in an

customer experience

Vajro Integrates with Flits!

Vajro has always been on a mission to make strategic integrations over time that have added value to businesses and their mobile apps. It has always been a top priority for us to help our clients give their customers the best shopping experience. Customer Experience is the single most important

Integrations

Buy Now, Pay Later with Vajro’s Latest Integrations

We at Vajro, are constantly looking for ways to make your business successful. On that note, we’d like to officially announce our three new integrations – QuadPay, Afterpay and Sezzle. The integrations have been made in an effort to give shoppers the option to buy immediately and pay after a

How Vajro Aced Sales During the Peak COVID-19 Period

We launched Vajro 2.0 in November 2019 and it was a huge success for us. Dec 2019 had spillover effects and was reasonably successful. Then we had a couple of dull months in Jan and Feb 2020. However, we did a lot of foundation work during these two months

COVID-19: Impact on E-Commerce and Specifically Online Fashion

There has been enough said and written about COVID-19 and its impact on our lives and more so on the economy. So I’m going to restrict myself to analyzing its impact on E-Commerce, especially in the North American market. I live with my family in Chennai, India and last